Icerbeg : The Iceberg House was founded in 1962 by Silvio and Giuliana Gerani. The house, initially specialized in knitwear, then diversified and developed its collections by turning to the sportswear style, jeans and leather. The brand offers ready-to-wear for men and women. Today, Iceberg continues to be run by the Gerani family, with the children Paolo and Patricia taking over. In 2005 the brand makes a fashion leap and becomes undeniably fashionable and trendy. This entry into the world of fashion is due to the arrival of the talented stylist Giambattistta Valli who designs the women's line with talent.